Have you adopted a rescue dog?

Or ever considered it?

Sharing your story could help more dogs find their forever homes

41% of people worry about adopting a rescue dog - and over 20% say they’d never consider it

We’re building Love Rescues to help ease those worries - by making it easier to find the right match, and making adoption more accessible.

What I’ve seen - and why I believe we can do better

I’ll never forget the day I brought home my rescue dog, Bertie. He brings joy to my life every single day. But getting there wasn’t easy – the process felt frustrating. I found myself constantly checking different rescue centre websites, filling out clunky forms, and never really knowing where I stood. It made me wonder: if adopting felt simpler and more supportive, how many more people might choose rescue?

Later, working inside rescue centres, I saw the other side. Passionate, over-stretched teams doing everything they could to help dogs in need – with limited time, limited resources, and still aiming to get every match right.

That’s how Love Rescues began - from a desire to help both sides. What if we could use thoughtful, intuitive technology to ease the load on rescue teams, and make the adoption journey clearer and more welcoming for future pet parents?

Matching technology already helps us find jobs, homes, even relationships. So why not use it to help rescue dogs and adopters find the right fit – through meaningful matches, not endless scrolling?

We’re building Love Rescues to feel supportive, human, and genuinely helpful – a tool that works alongside the people who know dogs best, and makes the experience feel more personal, not less. And while we’re starting with dogs, our ambition is to extend this to all rescue animals in time – giving every one of them the best chance at finding the right home.

But it will only succeed if those it’s designed for – adopters and rescue teams – can see its value. That’s why I’d love to hear your thoughts.


Kate - rescue volunteer, adopter and founder of Love Rescues

A better way to find your new best friend

Love Rescues is building a new approach to dog adoption – and your input could help shape it.

It begins with a few thoughtful questions to understand your lifestyle, experience, and what kind of dog would suit your home and routine.

Then, a bit like a dating app - but for people and rescue dogs - those insights would help match you with dogs who are a great fit for your home, energy, and expectations.

Instead of scrolling through endless profiles, you’ll only see dogs who genuinely suit you - making the adoption process simpler, more focused, and more successful.

Because finding your new best friend should feel exciting - not overwhelming.

How Love Rescues would help adopters

A different kind of adoption journey

No more guesswork, dead ends, or falling for dogs who are already reserved. Just real matches, clear updates, and a process that works for you.

Built to find real connection

Bringing home your new best friend should change your life in all the best ways. Our goal is to help you find the one who truly fits - so it feels like it was meant to be.

Let the right dogs come to you

You'll tell us what you’re looking for, and we’ll send you updates when a dog that truly fits becomes available – so you won't have to keep checking back.

Feel confident in your choice

Get a clearer picture of whether a dog is really the right fit - before you invest your time and heart. You'll see detailed, up-to-date info on every dog you're matched with.

Why your voice matters

By sharing your experience, you're not only helping shape the design - you're helping us show funders there's a real demand for a better way.

Have your say

Tell us what matters most to you when it comes to adopting a dog.

Help shape the direction

Your input will help steer us toward a better, clearer path.

Make an impact

What you share could create a better future - for everyone involved.

Not ready to fill out the survey? Join the waitlist instead.

Want to follow along as Love Rescues takes shape?

We’ll only email when there’s something worth sharing - no noise, just meaningful updates as things develop.

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